Startup Insights & Tips.

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6 Decision-Making Principles for Startup Founders

The principles in this guide are taken from the book “Principles” by Ray Dalio – one of the most successful investors and hedge fund managers in the world and a self-acclaimed professional mistake maker. We explain some of his principles in a startup context to make them actionable for founders.

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Marketing

Content Marketing Guide for Startups

Content marketing is one of the best marketing strategies for early-stage startups . In this guide, we provide important tips for creating high-quality content and popularizing it effectively.

Leadership

Startup Communication and Negotiation Guide

In this guide you’ll find a few effective startup communication tips derived from our own professional experience as well as from some of the best books on the subject.

startup-talent Hiring

How to Attract and Keep Top Startup Talent to Your Project

A startup cannot prosper without a highly motivated and competent team. This is common knowledge, however, attracting top startup talent to your early-stage startup is much easier said than done. In this guide we give a few crucial tips how to do it.

Leadership

How to Motivate your Early-Stage Startup Team

Motivating your team is crucial to success. In the early startup stages, you are racing against time. Being unproductive is something you cannot afford. This article lists 9 startup motivation strategies that can help you generate extrinsic and intrinsic motivation in your team.